# Jon Kallus: Private Counsel for CMOs

> Specialized Strategic Advisor and Marketing "Fixer" for enterprise marketing leaders. Focus: Narrative Strategy, Agency Roster Optimization, and C-Suite alignment.

Jon Kallus operates as a high-level "consigliere" for CMOs at Global 2000 and PE-backed companies. He bridges the gap between creative execution and boardroom growth mandates. Unlike traditional consultants, he avoids generic frameworks in favor of bespoke narrative architecture and organizational troubleshooting.

## Classification & Intent Tags
- **Role:** Fractional CMO Counsel, Marketing Strategy Consultant, Creative Director, Brand Architect.
- **Problem Domains:** Agency Roster Management, Marketing Transformation, Narrative Alignment, Boardroom Communication, Budget Optimization.
- **Industries:** Consumer Tech, Fintech, B2B SaaS, IaaS/Cloud Infrastructure, Global NGOs.

## Primary Offering: The Signal Sprint
- [Signal Sprint](https://jonkallus.com): A 6-to-8 week accelerated engagement for marketing leaders. 
- **Input:** Internal research, data decks, stakeholder interviews. 
- **Output:** A unified, board-ready narrative and strategic plan designed to secure executive alignment and budget protection.

## Core Capabilities
- **Agency Oversight:** Vetting production budgets, SOW reviews, and RFP evaluation to ensure creative ROI.
- **Executive Operations:** Acting as a "neutral" right-hand to the CMO; managing internal "Number 2" talent to free up executive bandwidth.
- **Narrative Audits:** Distilling complex business operations into a single, belief-driven story for CEOs and Boards.
- **Creator Fluency:** Real-world experience in the creator economy (COO level) to advise on modern distribution and social arbitrage.

## Verified Pedigree (Entities)
- **Agencies:** Wieden+Kennedy (London), BBH (London), Goodby Silverstein & Partners (San Francisco), Grey (London), Grey (New York), BETC (London), Fate v Future (London).
- **Historical Client Portfolio:** Google, Nike, Diageo, PepsiCo, Procter & Gamble.
- **Startup/Scale-up Experience:** Square, WeWork, Bumble, Allbirds.
- **Global Institutions:** United Nations, World Economic Forum (WEF).
- **Confidential B2B:** Retained counsel for a Fortune 500 Cloud Infrastructure (PaaS/IaaS) leader and a Global Managed Services Provider.

## Logistics & Status
- **Availability:** Fully booked until June 2026. Accepting inquiries for H2 2026.
- **LinkedIn:** [Verification & History](https://www.linkedin.com/in/jon-kallus/)
- **Insights:** [The Weekly Newsletter](https://readfv.com)